My youngest is 18 months old but technically I didn’t take a maternity leave with her as I run my own marketing & admin business. I’m not sure if it’s the nature of the industry I’m in but I’m constantly feeling like I have to try and catch up.

Digital marketing and social consumption has never been so intrinsically tied together. I can confidently say that regardless of the business you’re in marketing online (and on social media) is vital to the success of your business.

What do I mean by digital marketing? I’m talking about social platforms like Facebook/Instagram, Tiktok, Pinterest, streaming platforms like Youtube and the basics of a website or appearing on Google listings.

If you get a solid marketing plan I tend to say you’re set for the year (of course this also requires constant monitoring/reviews but it should bring in clients in your 3 month mark).

Since the addition of our second little one to our family it’s felt like an all hands on deck at every moment kind of lifestyle. Zero wiggle room to commit to online courses (even at my own pace as I’m mostly trying to prioritize my own mental health most weeks).

I’ve subscribed to newsletters and blogs to read up on the trends, followed digital marketers on Tiktok to watch their informative tips/tricks for a few seconds a scroll but it seems that most information is so tough to retain.

My brain feels like mush most days. As I sit here and type this out I’m wondering how many basic grammar mistakes I’ve made. But before I can sum up the energy to re-read and edit I fall flat. Because I am just too tired and there are other things that are pressing and I feel need attention.

So I’ll sign off for now but if you want to hear me ramble more follow me on Instagram: @thisvancouvermom